Direct Action SWAGs: Casual Gear, Tactical Edge

Autor fotografie: Direct Action, Public domain

Direct Action® has its roots in the special forces world, and we’re proud to be a part of it. For us, just as for SOF operators, it’s not just a job—it’s a lifestyle.

This shared mindset drives everything we do, from designing gear to embracing the challenges of this unique way of life. A life built around mission focus, tackling challenges head-on, and sharing a sharp, sometimes unconventional sense of humor. Our designers live this life as well, which is why they understand what operators truly need. And while Direct Action® is all about crafting top-tier tactical gear, we also know how to have a little fun.

Direct Action’s latest SWAGs collection

That’s why we’re excited to introduce our latest SWAGs collection—a line of hoodies, T-shirts, patches, and beanies designed for everyday wear. Whether you want to showcase your tactical roots or simply enjoy casual comfort with a touch of tactical style, this gear is designed to meet your expectations. The SWAGs lineup includes: 

• Hoodies: Into the Dark, Sunset, Shaka 
• Long-sleeve shirts: Rope, No Loud! 
• T-shirts: ART NVG, Shaka, Sunset, Rope, Skeleton 
• Fan patches: Into the Dark, Shaka, Sunset, No Loud! 
• Winter beanie: Shaka Merino Beanie in two color variants  

Commitment to the highest standards of quality

The hoodies are made from a cotton and polyester blend (65/35%), complemented with high-quality prints. Meanwhile, the T-shirts and long-sleeve shirts are made from 100% cotton with a weight of 180 g/m2. As for the winter cap, it's entirely made of merino wool and available in two colors: black and ranger green. For patch collectors – three models from the SWAGs offer are woven in jacquard technology, while the fourth – Patch Shaka – is embroidered. 

As always, we maintain our commitment to the highest standards of quality - all products in this series are manufactured in Europe. Add some Direct Action® style to your everyday wardrobe and #GoLoud! 

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